U.S. Cellular Reveals More Calling All Communities Enhancements
Campaign Features Bigger Prize and Potential Rewards for Supporting Milwaukee Schools
MILWAUKEE, Aug. 23, 2011 – U.S. Cellular (NYSE: USM) today announced exciting enhancements to its third annual $1 million Calling All Communities campaign. In May, the company revealed that it was increasing the number of winners from 10 to 18 schools in the community-driven campaign that awards thousands of dollars to schools to enhance learning opportunities for students across the country. Today, U.S. Cellular announced that the school garnering the most votes will receive $150,000. The next 17 runners up will receive $50,000 each. Schools won’t be the only winners in this year’s campaign. Residents supporting Milwaukee schools will have more opportunities to vote and enjoy some cool rewards.
Between Sept. 9 and Oct. 6, anyone 18 years or older can visit any U.S. Cellular store and ask an associate for a code to vote for their favorite school at uscellular.com. Each online voting code gives people the opportunity to vote once daily until the campaign ends. The voting cards will feature a peel-off that gives thousands of lucky supporters a chance to cast two votes a day or be one of 18 people to win one year of free U.S. Cellular wireless service. In addition, 2,000 randomly-selected voters will be awarded $25 U.S. Cellular debit cards simply for supporting their schools.
“We wanted to reward more schools with much-needed funds and the people who work so hard to support them,” said Laurie Poellinger, director of sales for U.S. Cellular in Wisconsin. “Each year, we’re amazed at the power of a few determined individuals who get the ball rolling in their community and the creativity of large and small schools across the country as they rally to win.”
Public and private schools, kindergarten through high school, are eligible to win a share of $1 million that can be used any way the schools see fit. Past champions have said that while the money was an educational boon for the schools, the campaign to win stimulated an equally rewarding and lasting sense of community.
No purchase is necessary and you don’t have to be a U.S. Cellular customer to vote. The winning schools will be announced in October and November. For more information about U.S. Cellular, its cutting-edge phone lineup, high-speed nationwide network and Calling All Communities, visituscellular.com or U.S. Cellular’s Facebook page.
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